Tuesday 12 November 2013

Séraphine Open New West End Boutique



Last week I attended the opening of Seraphine's new store on Marylebone High Street. For those who might not know, Seraphine is a leading maternity fashion brand, but trust me, you do not have to be pregnant to fall in love with their gorgeous pieces that are both trendy and functional. After all, they've been worn by Duchess of Cambridge, Angelina Jolie and Claudia Schiffer to name a few.


The great thing about Seraphine's clothing range, is that it is extremely versatile. Everything is designed to suit women in different stages of pregnancy, as well as new mothers. 


This super-soft shawl is on my shopping list. You can wear it if you are pregnant, it works brilliantly as a breast-feeding wrap (thanks to those little poppers on the side) and it is great for when you are on the go doing your school/nursery run (that would be me). It costs £42 and in my opinion it is money well-spent considering its functionality. 

Here is another item on my list (despite the fact that I already own a winter coat...)



Think Max Mara signature wrap coat but with a smaller price tag. This is such a cosy piece. Made out of lavish wool blend and cashmere, it both looks and feels amazing. 

There are some fantastic coats in their collection designed to keep you and your bumps warm and fabulous this winter. There are even coats that are made specifically to fit your baby-carries in when it gets chilly. 

What is more, Seraphine has created a stunning yet affordable LUXE range of red-carpet-ready eveningwear. I remember spending a lot of time trying to find a perfect dress for a special occasion when I was pregnant. Seraphine has some head-turning creations that will look incredible on all mothers-to-be. Cecile, the founder of the brand, said that she has ordered one to be made in her size (she is not pregnant) and I definitely want one too. 



Seraphine don't only specialise in clothing and accessories. During her second pregnacy Cecile came up with an idea of ShoeTherapy. Together with acclaimed French orthopedist, Cecile has co-created a range of stylish yet comfortable shoes which help to improve posture and combat back pain - important aspect for all mothers-to-be as well as new mamas. Think hospital footwear but pretty. 


Seraphine is most definitely the place to go if you are looking for chic Parisian-inspired pieces that are luxurious yet accessible. 

Cecile and I 

Cecile talking us through Seraphine's future collections (you can just see the passion!). 


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